Work smarter. Save time. Grow faster.
These are the exact AI tools I personally use (and love) to help Realtors simplify content creation, lead generation, and day-to-day marketing. I only recommend tools I trust—and many offer free trials or discounts when you sign up through my links.
📢 Heads up: Some of these are affiliate links, which means I may earn a small commission if you sign up. There’s no extra cost to you—and it helps support my free content. Thank you!
🔹 Submagic – AI Video Captions & Engagement Boost
🎥 Best for: Realtors posting Reels, TikToks, or video walkthroughs
Submagic turns your talking-head videos into scroll-stopping content with auto-captions, emojis, and visual effects – all in seconds.
Why Realtors Love It:
✅ Instantly adds engaging word-by-word captions
✅ Highlights key phrases automatically
✅ Boosts video watch time and social engagement
Affiliate Link:
👉 Try Submagic Here (affiliate link)
🔹 ChatGPT (Plus) – Your AI Marketing Assistant
✍️ Best for: Writing listings, social posts, emails, blogs & scripts
ChatGPT helps realtors generate high-quality content in seconds – from listing descriptions to email sequences and everything in between.
Why Realtors Love It:
✅ Never start from a blank screen again
✅ Saves hours on content and client communication
✅ Great for brainstorms, scripts, and objection handling
🔹 Canva Pro – Beautiful Designs in Minutes
🎨 Best for: Creating listing flyers, social graphics, and marketing kits
Canva Pro gives you access to thousands of real estate templates, brand kits, and scheduling tools to simplify your content creation.
Why Realtors Love It:
✅ Drag-and-drop editor with pro-level results
✅ Templates for Instagram, Facebook, flyers, and more
✅ Easily stay on-brand with team tools and folders
🔹Notion AI – Organize Everything in One Place
📋 Best for: CRM notes, content planning, lead tracking, and checklists
Notion is the digital workspace every organized realtor needs. The AI features help summarize calls, write content, and keep your systems running.
Why Realtors Love It:
✅ Create smart dashboards for deals and clients
✅ Store templates for follow-up emails, social plans, and more
✅ Let AI do the writing and planning for you
🔹 Descript – All-in-One Video Editor with AI
🎤 Best for: Podcast-style videos, testimonials, and virtual tour edits
Descript lets you edit video just like editing a Word doc – delete words and it deletes the video. Add captions, music, and polish with AI tools.
Why Realtors Love It:
✅ Easy-to-use even for beginners
✅ Transcribe calls or presentations
✅ Repurpose long-form videos into Reels
🔹 OpusClip – Turn Long Videos into Viral Clips
🎞️ Best for: Repurposing listing videos, podcasts, or webinars
OpusClip uses AI to chop long videos into short, high-performing clips—optimized with captions, transitions, and titles.
Why Realtors Love It:
✅ Automatically finds the best parts of your video
✅ Great for turning open house videos into Reels
✅ Captioned, resized, and ready to post
👉 Try OpusClip (affiliate link)
🔹 Jasper AI – Marketing Copy That Sells
✍️ Best for: High-converting emails, blogs, ads, and property pitches
Jasper is a premium AI writing tool trained for persuasive marketing. Ideal for agents who want polished, branded content without the writing.
Why Realtors Love It:
✅ Write emails, blogs, captions, and scripts in minutes
✅ Includes tone/style settings for your brand
✅ Great for listing presentations and follow-up series
🔹 Loom AI – Personalized Video Messaging
📽️ Best for: Client follow-ups, market updates, or lead nurturing
Loom lets you quickly record screen + camera videos. With AI-powered summaries, it's perfect for sending fast updates that feel personal.
Why Realtors Love It:
✅ Send a video walkthrough of a home or CMA
✅ AI creates summaries & transcripts for easy sharing
✅ Builds trust with buyers and sellers
🔹 Tidio AI Chatbot – Capture Leads on Your Website
💬 Best for: Realtors with a website who want to respond 24/7
Tidio uses AI chatbots to answer questions, qualify leads, and capture contact info—while you sleep.
Why Realtors Love It:
✅ Automated responses + lead capture
✅ Works with Messenger, email, and web chat
✅ Boosts conversion with instant answers
👉 Add Tidio to Your Site (affiliate link)
🔹 Pictory – Turn Blog Posts into Videos
📹 Best for: Video marketing without being on camera
Pictory takes your written content (like blogs or listings) and turns it into short, branded videos using AI voiceover and stock visuals.
Why Realtors Love It:
✅ Turn listing descriptions into video tours
✅ Easy content for YouTube, Instagram, and LinkedIn
✅ Adds captions and voiceovers automatically
👉 Try Pictory AI (affiliate link)
🔹 Magai – ChatGPT for Professionals with Better Organization
🧠 Best for: Realtors who use ChatGPT daily
Magai is a super-powered wrapper for ChatGPT and Claude, built with folders, history, prompt saving, and tone controls.
Why Realtors Love It:
✅ Organize buyer/seller workflows by client
✅ Save prompt templates (listing, newsletters, etc.)
✅ Use AI across multiple models with context
👉 Try Magai (affiliate link)
🔹 Restb.ai – AI That Analyzes Your Listings for You
🏡 Best for: Boosting property search, tagging features, and marketing smarter
Restb.ai uses computer vision and machine learning to automatically analyze property photos, highlight features, and generate tags and descriptions. It’s designed specifically for the real estate industry – and it's used by top MLSs and brokerages around the world.
Why Realtors Love It:
✅ Automatically detects home features from listing photos
✅ Generates smart tags to improve property search and SEO
✅ Helps market homes more effectively with better data
✅ Saves time and removes the guesswork in image organization
What You Can Do With It:
Tag photos with terms like “granite countertops,” “vaulted ceilings,” or “walk-in closet” automatically
Improve listing visibility by using accurate, AI-generated feature data
Power up property search tools with rich media understanding
🔹 Structurely (aka “Holmes” AI Assistant) – 24/7 Lead Nurturing with Real Conversations
📱 Best for: Automated lead follow-up via text, email, and live transfer
Structurely is an AI assistant that engages your leads through natural, human-like conversations—via text, email, and even voice. It asks smart questions, follows up for weeks or months, and hands leads off to you only when they’re ready to talk.
Why Realtors Love It:
✅ Responds to online leads instantly – even at 2 AM
✅ Qualifies buyer and seller leads with empathy-driven AI
✅ Syncs with CRMs like FollowUp Boss, BoomTown, kvCORE, and more
✅ Increases appointment conversion by 20–50%
Whether you're a solo agent or running a growing team, Structurely acts like a full-time ISA (Inside Sales Agent), following up with every lead so you don’t have to.
💬 Want Help Choosing the Right Tool?
If you're not sure which tool makes the most sense for your stage in real estate, I'm happy to help! Message me or use the contact form at the bottom of this page.